In 1994, Michala Jessen Founded Rue Verte Within An Historical Building Dating Back To The 1700s Located In The Vibrant Heart Of Central Copenhagen. Rue Verte Operates As Both A Concept Store And A Design Studio, Focusing On Four Distinct Areas Of Expertise, BOUTIQUE ,INTERIOR PROJECTS,GALLERY,RV DESIGN.
Michala Jessen
Nicolai Hecht
Therese Torgersen
Anders Krakau
创始人 Michala Jessen
联合创始人 Nicolai Hecht
室内设计师 Therese Torgersen
画廊买手 Anders Krakau
Rue Verte在其简约的形式中探索斯堪的纳维亚风格,通过精心挑选的品牌与设计,强调宁静柔和的极简主义。
Rue Verte explores Scandinavian style within its simple form, emphasizing quiet and soft minimalism through carefully selected brands and designs.
In the center of Copenhagen’s most prestigious cultural area, near the historic Nyhavn Canal, lies “Rue Verte”: a stunning interior design studio, showroom, and boutique showcasing the best of Danish design, with timelessly handcrafted furniture, lighting, and understated objects.
Established in 1994, the studio casts its focus on designing residential and professional spaces that are both contemporary and classical, serene and sophisticated, and balance beauty and function with a sense of wellbeing. The Copenhagen boutique is decorated with multiple home spaces for visitors to preview as potential living areas, with custom offerings in addition to their interior and decorating services. While the studio proudly adheres to Danish design principles—“we do love a muted color palette, understated designs, and creating a harmonious space that fits in its surroundings,” explains Mikey Estrada, “which is very much in line with the Danish way of decorating”—the world of Rue Verte expresses more details and layering of different materials than what is typically found in the aesthetic of Scandinavian minimalism.
The interior of Rue Verte is designed to inspire, with each room of the showroom arranged as if it were part of a private home, showcasing different styles and pieces in a real-life setting. This approach allows visitors to experience the furniture and decor in a more personal and relatable context. Rue Verte also offers interior design services, focusing on creating timeless and bespoke interiors for their clients.
In addition to its retail offerings, Rue Verte features a gallery space that exhibits works by both established and upcoming artists, further blending the worlds of art and design. The store’s collection includes pieces from designers across Europe, with a strong emphasis on Belgian, French, and Italian influences, alongside their own line of handmade furniture and accessories. Rue Verte stands as a design oasis for admirers of quiet and soft minimalism, making it a must-visit for anyone interested in high-quality design and interior inspiration.
“Many of our partners are Belgian, French, and Italian designers, and the combination of their design aesthetic with our minimal approach results in clean yet layered spaces, which we find really exciting,” explains Estrada. Highlighted pieces include the studio’s own black ceramic tableware, which uses an ancient firing technique to create a textured, dark metallic color, antiques that consist of everything from tables to pottery and vases, and a made-to-measure design line titled ‘RV Design’ in various stones, metals, and leathers. “We love using all our senses and always try to incorporate an array of finishes, textures, and patinas. We truly think that aging is beautiful, and that your furnishings should be allowed to look ‘lived in’”.